Structure of "Win Dates Like a Marketer (for Men)"

“Win Dates Like a Marketer (for Men)” is constructed in the same way a marketer would approach selling a new product to a specific audience.

You’ll benefit from modern persuasion blueprints harnessing over a century’s worth of psychological knowledge and wisdom.

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First, we’ll work on the product.

When marketers formulate their plan of attack for selling a product, they don’t consider the product, itself, but the experience of the product.

This is what you need to sell, also.

You’ll learn how to evaluate the experience of dating you through the eyes of your “customer.”

Then, we’ll dive right into enhancing that product so that you’re still you, but the best version of you… a version even better than you fathomed.

You’ll receive a detailed roadmap to:

1. Self-acceptance.
2. Self-worth.
3. Confidence.
4. Mastering your emotions.
5. New perspectives on other people’s emotions.
6. Transforming your life.
7. Conveying your wants and needs.
8. Understanding your psyche better.
9. Comprehending the conflicting psyches of other people.
10. Improving your social skills.
11. Creating new, excellent feedback loops.

This section alone will alter the course of your life.

Once we’ve put you in an amazing state of mind, we’ll be able to move onto the next section.

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Second, we’ll analyze your target audience.

Because this book is written for men looking to date women, the audience analysis section is going to focus on helping men understand women better.

You’ll learn:

1. How women evaluate the costs of getting involved with men.
2. What women tend to want from sex and relationships, and how this differs from what men want.
3. How to segment the population of women into the types you most want to date.
4. Different ways to relate to different types of women.

After this section, you’ll have a much better idea of what women are thinking when you’re talking to them and trying to convince them to go home with you.

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Third, we’ll walk through a step-by-step process for activating a woman’s interest in you.

In marketing, we call this step the “sales funnel.”

It outlines different stages of the “purchasing” process and how people go from not knowing about you, to buying into what you’re selling.

You’ll learn how to:

1. Overcome a woman’s initial apprehension about new men.
2. Peak her interest in you.
3. Arouse desire in her.
4. Build trust.
5. Close the sale.

We’ll approach this in the same way marketers approach hesitant buyers and gently guide them towards the product they want their target audience to buy.

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Fourth, we’ll talk about customer retention.

This part of the book will be useful even for people already in a relationship.

We’ll talk about strategies for building a relationship you absolutely love being in.

You’ll walk away from this section of the book understanding:

1. Where conflicts arise.
2. Techniques for de-escalating tense situations.
3. Why other people do the things they do.
4. Love languages.
5. How to recover from mistakes.
6. The importance of building each other up.
7. The many different ways to love and be loved.
8. Tactics for creating an amazing relationship.

This is the final step in having the relationship you most want.

From here, you’ll be able to assemble something truly extraordinary for your partner and yourself.